On 20 June 2023, the National Assembly of Vietnam passed the new Law on the Protection of Consumer Rights (“LPCR“). The LPCR will replace the currently effective Law on the Protection of Consumer Rights that was enacted in 2010. It will take effect from 1 July 2024.
The LPCR broadens the application of the law to include social organisations participating in protecting consumers’ interests. The LCPR is clear that it has extraterritorial effect, by extending its governing scope to both domestic and foreign entities engaged in consumer protection activities.
The LPCR introduces the concept of “vulnerable consumers” which includes, among others, the elderly, children, persons with disabilities and ethnic minorities. There are additional responsibilities that need to be observed when transacting with vulnerable consumers, the need to prioritise the handling of legal claims, practices against discrimination, and establishment of internal procedures for handling complaints.
For more information, click here to read the full Legal Update.
